Give your iPhone a Personal Brand

The recent software update for the iPhone — iOS14 — gives users the ability to add custom widgets to their home screen. Combine this feature with some custom branded app icons to take your mobile personalization and productivity to the next level.

Here’s how to create a custom iPhone home screen tailored to your interests or your company’s brand. Below is a custom screen I made from my Halloween themed app icons.

iOS Halloween Icons by Phillustrations

First, you’ll need some graphics. You can draw your own, save and customize some stock illustrations, or you can try my Halloween pack available via Etsy.

To begin to set up your custom screen, save all the new icon images to the camera roll on your iPhone. (Use AirDrop to send them from another computer. Or you can also email/text the images to your phone.)

To build this custom spooky home screen, I created a shortcut button that connects each new icon to its matching app. Here are the steps:

Open the Shortcuts app.

Tap the plus sign button (+) in the top right corner to create a new shortcut.

Then tap “Add Action.”

On the next screen, tap the “Scripting” category.

Then tap “Open App.”

Tap “Choose” and then tap the app you want to create a shortcut for.

Next, tap the 3-dot button at the top right.

Tap in the box that says “Shortcut Name” and type a shortcut name (use the App name)

Tap Add to Home Screen

Under “Home Screen Name and Icon,” tap the icon image and select “Choose Photo.”

Choose the image from your camera roll that matches the app you’re linking to, and tap “Choose.”

Tap “New Shortcut 1” and name it. (use the App name again)

Repeat these steps for each icon you want to customize.

Next: Rearrange your icons to your liking.

Touch-hold an icon. And choose Edit Home Screen.

All the icons will wiggle. Next, touch-drag to slide the icon to a new position on the screen. Or drag off to the right edge to move it to another screen. Tap the minus button (-) on the icon to delete it.


Share your creations with me by tagging @phillustrations on social media.

For more design and Illustration tips, please check out my other articles. I write about graphic design, typography, art, and more.

I am an animator / #Illustrator / graphic #designer from Seattle, WA. I write about design and productivity.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store